The second edition of the Fam Motivos Cubanacan trip successfully concluded this Saturday, announced Yaima Suarez, Vice President of Marketing for the Cubanacan Hotel Group, during the event's closing ceremony at the Bella Costa hotel in the iconic Varadero resort town of Matanzas.
The itinerary attracted approximately 80 representatives from travel agencies and tour operators, primarily from Latin America, along with 15 specialized press members and 20 commercial specialists from national receptive agencies. Guests uniformly viewed it as an excellent opportunity to familiarize themselves with Cubanacan's product offerings. Suarez, in turn, expressed her satisfaction with the program's design and the immersive experience it provided, urging participants to translate this into tangible results and increased motivation for tourists from their respective countries to visit the island.
“This second edition,” Suarez remarked, “has, we trust, provided you with a wealth of compelling reasons to visit Cuba, which you will carry forward.”
This second phase of Motivos Cubanacan, which commenced on November 17, encompassed historical and cultural sites of interest, as well as the group's hotel properties in Havana, Varadero, Villa Clara, and Trinidad.
The inaugural phase, conducted last April, covered destinations in Pinar del Río, Matanzas, Trinidad, and Remedios, and saw the participation of representatives from nearly 100 tour operators and travel agencies spanning 15 countries.
(Taken from Prensa Latina)
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